What Really Sells In The Mail Order Magazines?
You can only make money with the Mail Order Magazines if you understand exactly WHO reads them. The Mail Order Magazines are trade papers read almost exclusively by Mail Order Dealers, or by "Opportunity Seekers", who are in reality aspiring Mail Order Dealers. They will only buy merchandise that will help them in the operation of a Mail Order Business.
It is almost always a waste of money to advertise merchandise which is intended for general public consumption in the Mail Order Magazine - unless you are offering it on a wholesale or drop-ship basis.
Below is a brief description of twenty-two products or services that can be sold successfully through the Mail Order Magazines!
1.RUBBER STAMPS - Every Mail order Dealer purchases at lease one name and address rubber stamp. He also purchases "stock stamps" with slogans such as "Big Mails Wanted", "Commission Circulars Wanted", "Third Class Mail, "Your Ad Solicited", etc. Rubber Stamps sell well in the Mail Order Magazines because dealers use them in the conduct of their business.
2.MAILING LISTS - Mail Order Dealers constantly buy mailing list of Opportunity Seekers, New Mothers, Book Buyers, Gift Buyers, etc. You can sell mailing lists on plain paper or on gummed labels. Naturally, you can charge more for the lists on gummed labels.
3.BIG MAILS - Anyone who regularly advertises "Big Mails" in the Mail Order Magazines will get orders for them. Big Mails consists of envelope full of Mail Order Magazines, Ad Sheets, and Circulars of every imaginable kind. The "Big Mail Order Dealer" earns his profit by selling ad space and subscriptions in the publications which he co-publishes. He also makes money from the items offered on the circulars which he includes in his Big Mails.
4.CIRCULAR MAILING SERVICE - Set up an efficient, dependable circular mailing service so that dealers can get their circulars into the hands of real Mail Order buyers, advertise it regularly in the Mail Order Magazines, and you will soon have all the circular mailing business you can possibly handle!
5.PRINTING - Every Mail Order Dealer buys printing. He buys circulars, envelopes, sales letters, booklets, catalogs, ad sheets, brochures, price lists, letterheads, Mail Order Magazines, and a thousand other things. If you do mimeographing, letterpress or offset printing, advertise your serv
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